The pipeline bottleneck is real
Most outbound agencies optimize for volume. That doesn't work for founder-led software companies.
Mass email doesn't convert
Generic campaigns to scraped lists result in spam folders and wasted budget.
You need precision, not noise
Decision-makers ignore untargeted outreach. Context matters.
Most agencies lack actual sales experience
They optimize for activity, not outcomes. Your board notices.
Budget burns fast on low-quality leads
Wrong persona, wrong timing, wrong value prop = wasted money.
How Telza Works
A methodical approach that proves lead quality before scaling
ICP Definition
We define your ideal customer profile based on your existing wins, not assumptions. This is where precision starts.
Signal Research
Our team identifies buying signals and market indicators within your target accounts. We find the right moment.
Decision-Maker Mapping
We locate the actual decision-makers (not gatekeepers) with verified contact information and context.
Personalized Outreach
Our humans send highly personalized messages that reference specific signals, not templates.
Conversation Management
We handle initial responses, qualification, and calendar scheduling directly.
Booked, Qualified Meetings
You receive confirmed meetings with verified decision-makers ready to have the right conversation.
We believe in quality over vanity metrics
Founder-First Thinking
We get it. You care about pipeline quality and predictability, not activity metrics.
No Retainers, No Setups
Pay only for qualified leads. Simple, honest pricing that aligns with your success.
Your Existing CRM
We sync directly into your workflows. No new tool, no learning curve.
Transparent Reporting
You see every outreach, every conversation, every meeting source and quality indicator.
Our Primary Markets
We specialize in verticals where founder-led software thrives
Primary Focus
Manufacturing Software
Industrial operations platforms
Industrial AI
AI solutions for manufacturing and operations
Construction Technology
Building and project management tools
Logistics Software
Supply chain and delivery optimization
Compliance Software
Regulatory and risk management
Legal Technology
Law firm and legal operations tools
Cybersecurity
Security and threat management
Enterprise HR Technology
Human resources and talent solutions
Supply Chain Software
End-to-end supply chain management
Secondary Focus
Specialized B2B Service Firms
Niche business service providers
AI Consultancies
Strategic AI implementation firms
Software Development Studios
Custom software and development agencies
Regions
We currently operate in APAC (Singapore, India, Australia, Southeast Asia) and EMEA (UK, EU, Middle East, Africa)
Expanding to North America and Latin America in Q4 2026. Early access available for qualified founders.
Pricing That Evolves With You
We prove quality first, then grow your pipeline predictably
Validation
Current
per qualified lead
Testing fit and proving lead quality
- Fixed cost per qualified meeting booked
- Perfect for testing our approach
- Low commitment, high transparency
- Quality metrics tracked transparently
- Direct access to our team
Stability
After Proof
monthly partnership
Consistent, higher-throughput lead flow
- Monthly scope-based pricing
- Guaranteed minimum quality
- Predictable pipeline growth
- Dedicated campaign manager
- Priority support & reporting
Frequently Asked Questions
How is this different from other outbound agencies?
We focus on quality conversations, not volume metrics. We don't use templates or scraped data. Every outreach is research-backed and personalized. You pay per qualified meeting, not for activity.
What makes a lead "qualified"?
A qualified lead is a confirmed meeting with a verified decision-maker in your target ICP who has demonstrated buying signals and context-aware interest. No spam, no gatekeepers.
How long does it take to see results?
ICP definition and signal research typically takes 2-3 weeks. First qualified meetings usually come within 4-6 weeks. It depends on your market and how well-defined your ICP is.
Do you work with multiple countries?
Yes. We operate across APAC (Singapore, India, Australia, Southeast Asia) and EMEA (UK, EU, Middle East, Africa). We have local teams in each region who understand market nuances.
Can you work with my existing CRM?
Absolutely. We integrate with Salesforce, HubSpot, Pipedrive, and other major CRMs. Meetings sync automatically with full context and source tracking.
What's the minimum investment to start?
In Stage 1 (Validation), you only pay for qualified meetings booked at $500 each. No retainer, no setup fees. Start as small or large as you want.
Growing Globally
We started in APAC with a mission to change how founder-led companies build sales pipelines. We now operate across multiple regions and are expanding rapidly.
APAC: Covering Singapore, India, Australia, Vietnam, Thailand, Indonesia, and other Southeast Asian markets
EMEA: Serving UK, Germany, France, Netherlands, UAE, Saudi Arabia, and expanding across the region
Coming Soon: North America and Latin America partnerships launching Q4 2026